promotional products

ASI Media release

TREVOSE, PA – June 24, 2009 – The Advertising Specialty Institute®, the largest media and marketing organization serving the advertising specialty industry, announced today the launch of pay-for-placement advertising on its network of LogoMall websites.

ASI Chicaco Pay-for-placement advertising boosts sales and product exposure by placing relevant products, such as best-sellers and new and innovative items, at the top of product search results on LogoMall websites. The program helps buyers quickly narrow their search and place orders with distributors faster.

LogoMall websites are used by ASI distributors and suppliers to market over 300,000 promotional products to buyers online, and the network of sites received over 800,000 visitors last month. LogoMall also harnesses the shopping engine technology used by Borders, Home Depot and Wal-Mart.

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June 25, 2009

Singapore: a wealth of opportunity

singaporebusinessman Today, Singapore is simply booming !

Its cultural adaptability, trade-friendly policies and geographical location make it very attractive for all businesses and this is great for the promotional products industry!

Influenced by both British and Chinese culture, Singaporeans perfectly blend East and West.

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June 11, 2008

What’s in your car?

Helen Martindale from P&MM in the UK, an online and printed catalogue sourcing company, wrote to DocLogo+ to announce the results from their Spring 2008 survey entitled:‘What’s in your car’.

This is the third in a series of national surveys that have been carried out by the company to establish the relationship between branding on promotional merchandise and sales.
The previous two surveys, which took place in 2007 covered ‘What’s On Your Desk?’ and ‘What’s In Your Bag or Briefcase?’…

These are the main findings identified :

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May 30, 2008

Yes, money grows on tree!!

Money tree
Today, we received an e-mail about a new product, the Money tree. Nice idea !

Created by 2 young Dutchmen, this advertising gift conveys an original idea:
Everyone knows the line: “Money doesn’t grow on trees!”

From now on that is history. You can now achieve your dream of having your own Money Tree !!

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May 26, 2008

Silhouette wine glass

silhouette wineglass

I love drinking wine! I also love to smell the wine before tasting it. Drinking wine is an experience, I could write many posts about it here but for sure Mathilde would moderate them as this blog is about promotional products and not about wine.

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May 23, 2008

Spread the Word About Your Company Through Promotional Products

creativeThere are hundreds of ways of putting your promotional message across at a tradeshow or a promo event. Among them are methods as exotic as setting up a light show with multi-colored laser beams playing with your logo and slogan on walls and floors or of the trade show hole; or having some hot models (with large imprinted logo, slogan on those scanty pieces of clothes that cover their bodies) to stand in your booth or walk around the hole, handing out your promotional gifts to people to their shock and pleasure.

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March 25, 2008

Promotional baby tree!

babytree
No, you’re not dreaming…It’s really a mini cactus in a capsule!

But watch it, coz it’s not an ordinary mini cactus: it’s also a mini promotional object coz the capsule which is protecting this mini plant can be printed with your logo!

This product, called “BABYTREE”, is distributed by the company Katshu.

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March 19, 2008