About promotional products

You have a thesis to write. It is stressful. You spend hours in front of your PC screen without any result… We try another method:

Do you know what product is currently fashionable in France? The silicone wristband with a printed QR code on it. QR stands for Quick Response.

Article written by Doc Logo on 05/12/2006 Fastness and reactivity, these are two important points on which the promotional products market has been working lately.

From the first patent in 1888, the ballpoint pen went through multiple incarnations to iron out the bugs and create the reliable, ubiquitous ballpoint pen

Posted by Rigette Saycon at mouseandman As 2011 winds to a close, it’s time to start penciling in important dates on the 2012 calendar. Logo’d

Article written by Joanna Wiseberg from Canada. A couple of weeks ago I met a colleague at Starbucks on Richmond St in Toronto for a

When you join the promotional products industry, some of the first terms you hear are vector art and digitizing.
In the promotional products industry, prepress services like vector art and embroidery digitizing are as important (if not more) as promotional products, themselves.
After all, the reason companies choose to add promotional products to their marketing mix is to ensure that their brand names and logos are viewed repeatedly.

So what exactly is vector art?
Vector art is art that can be printed on physical products like mugs, pens and calendars.
Company logos from computer images must be converted into vector art in order to get clear, high quality art that can be printed on promotional products. Companies that use promotional products for the first time need to ensure that their logos are in vector format. Vector artwork is generally in the following industry standard formats: PDF, EPS, Corel Draw or Illustrator…