Here is the new concept of Honda : a letter that grows. With this idea, Honda wants to raise the green credentials of its lawn and garden equipment, reminding its customers that its products don’t damage the environment.
PPiBlog won’t be working this Friday l After Thursday’s bank holiday, we’ll take a 4 day week end! We’ll come back on Monday full of
If you are looking for an original promotional product or gift that your customers will surely remember, here is something for you: “Logosocks“. The idea of this product is to have your logo represented on a pair of socks that you will give to your customers, employees…
If you want to be fashionable and original, this article is definitely for you.
In the Olympics, medals are awarded to the top three athletes: Gold, Silver and Bronze. In a horse race, prizes are also awarded to the
It’s well known, the key for your communication success lies in the repetition of your promotional message. Here we have an example of repetition: a
It can be found in different shapes, sizes, materials and can be used in various ways.
In this article, we will focus on the limber promotional magnet.
1°) Statistics
A European study discovered that a family opens and closes her fridge in average 25 times a day, which represent nearly 10 000 promotional impacts per year.
This converts the promotional magnet into the most efficient and the most affordable marketing support thanks to its low cost.
Sandrine Balaguer is giving us some news about European Sourcing !!
For those who are not aware of “europeansourcing”, it’s a Mega on-line database,www.europeansourcing.com.
Genuine search engine of promotional objects and business gifts, listing more than 1500 catalogues of European suppliers…
Its goal: To connect the promotional product market actors in Europe, while respecting everyone’s working habits and culture.
What’s new about European Sourcing??
Interview between DocLogo+ and Sandrine Balaguer:
In Thailand, the advertising agency McCann Erickson Bankok created the concept of fish leaflets for a supermarket. The customer picks up a fish and receives
What is “Guerilla Marketing” ?
According to Isaac Belmar, expert in Marketing and Communication, the Guerilla Marketing is a marketing philosophy which is defending a non-traditional use of the media… Actually, its technique is to add another element to the media: a different and innovator one, which have a strong impact on the target appeal.
The key of Guerilla Marketing is to catch the attention… Which is possible if you manage to differentiate yourself from the dozens of competitors who are struggling to fill their clients’ mailbox with tasteless promotions…
With its “drinking water project”, the World Health Organization has carried out a great fund raising operation. The object: a symbolic glass which highlights the
This blog aims to identify news, trends and fundamental movements in the world of promotional items.
