What’s in your car?

Helen Martindale from P&MM in the UK, an online and printed catalogue sourcing company, wrote to DocLogo+ to announce the results from their Spring 2008 survey entitled:‘What’s in your car’.

This is the third in a series of national surveys that have been carried out by the company to establish the relationship between branding on promotional merchandise and sales.
The previous two surveys, which took place in 2007 covered ‘What’s On Your Desk?’ and ‘What’s In Your Bag or Briefcase?’…

These are the main findings identified :

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The File-Bag

filebag1 Walking around the 2008 Premiums and Gifts Fair in Hong Kong, Doc Logo+ found, once more, an original and shrewd promotional object : the File-Bag.

Have you never thrown away leaflets and papers because you didn’t know where to put it?

Thanks to Solar Design, specialist of the advertising gift with a unique design, this time is over!

For you, this revolutionary let fall its handle part to become an A4 file and protect your documents.

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Yes, money grows on tree!!

Money tree
Today, we received an e-mail about a new product, the Money tree. Nice idea !

Created by 2 young Dutchmen, this advertising gift conveys an original idea:
Everyone knows the line: “Money doesn’t grow on trees!”

From now on that is history. You can now achieve your dream of having your own Money Tree !!

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Silhouette wine glass

silhouette wineglass

I love drinking wine! I also love to smell the wine before tasting it. Drinking wine is an experience, I could write many posts about it here but for sure Mathilde would moderate them as this blog is about promotional products and not about wine.

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Interview with Leo Kostylev IAPP Russia 1/2

matrioschkaIt seems that the Russian advertising market is a “new market” currently in great expansion. What can you tell us about this situation and the evolution of the market over the last 15 years?

The Russian promotional market is as young as the commonly Russian market economyand currently the most dynamically developing market around Europe

Here are some interesting information if you want to expand on the russian market.

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Dress your Cell Phone with a Phonesock

ipod socksWithin the space of a few years, cell phones have become a lot more than simple phones. Today, they are real fashionable High-Tech products.
That is why, in order to give more value to your cell phone, there is one inescapable item that you need to have: a Phonesock!

This product presents several advantages: it will give your company, association or sport club the opportunity to diffuse its logo, internet site or slogan.
It will also decorate your cell phone with attractive colours and protect it from shocks and scratches.

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Put a noose around your neck!


Source image: culturofil.net with all the respect owed to lucky Luke!

Everyone knows LANYARDS:
This promotional article made of cloth which enables people to attach badges, keys, identification cards, glasses, mobile phones, bottle-openers,knifes, compasses, and much more, around the neck.

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EUROPE DAY

Today, the 9th of May, it’s Europe Day! Above all, it is a day to pay tribute to all the European Union’s citizens. Why on

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A Fresh advertising campaign

Shortly after the first snow fall in Calgary, Canada, the Calgary Farmers Market has organised a great promotion to remind consumers that they can find fresh products during the Winter season: red apples were hung from bare trees in pedestrian areas.This great advertising campaign is signed Wax Calgary, Canada.

fresh apples
Such a campaign is always positive because everybody loves to receive promotional food items, especially a fresh healthy snack like apples!

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