News

Promotional Sport Items

The most moving steps of all major professional sports league are coming: UEFA Champions League, for football but also in many other disciplines: Basketball, Voleyball, Handball, etc.

And the supporters to do their job: : ENCOURAGE THEIR TEAMS !!!

Some say that the supporters are the 12th player (in the case of football) and for that reason games are won when playing local, with the cheering of its public.
With this purpose, clubs and sponsors look for sport promotional items to offer to the supporters…

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November 5, 2008

The real reason distributors lose promotional product business

Here are three recent examples of questions from promotional product industry salespeople about how to handle problems that cost them business and clients.

  • “I just lost a long time client to a competitor over a small difference in price…”
  • “So far this week, I have lost 5 jobs to one particular item… the set up charge.”
  • “A problem with a bulk email has lost me two customers.” What can I do about this?

In Each of These Cases — and in Most Cases Where distributors lose Business or Clients over something that seems fairly insignificant — the Problem is generally not what they think it is…

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October 29, 2008

The ResQMe

ResQMecolors Here is the alternative to safety hammers .
This useful, original and innovative product is an actual revolution in the safety universe!

ResQMe is made of a high steel point which can break your car’s side windows, along with an stainless blade making you able to cut through jammed safety belts.

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October 22, 2008

I love cooking

Bert Groenendijk, from the company “LA PARADA” in the Netherlands, comes to present us the product that according him, will be the “most attractive End-of-the-year-gift”!

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September 30, 2008

National Holiday in China

This year we will celebrate China National Holiday from September 29th to October 5th.

During this week, the all country is totally paralyzed.
They commemorate the Foundation of the Popular Republic of China in October,1 th,1949.

The 7 days festivities are made of Fireworks, concerts, Saké and much more…

These holidays are synonym of congestion in airports and ports, and delays.
So if you import good from China, take care…

Happy National Day to the Chinese people… ¡¡ NIHAO !!

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September 18, 2008

Those Damn Promotional Pens 1/1

Mathilde PPIBLOG: I have one question to the professionals of our industry:

Why the hell are we still using pens as a promotional product?

The promotional pen is STILL one of the most common advertising tools in our industry! Along with other writing instruments, it represents more than 10% of the promotional products total sales …

Its use as an advertising product is so widespread that its efficiency is nowadays questioned!
It’s not easy to stand out among hundreds of other promotional pens passing by the hands of a same person.

– Have you ever asked yourself: “Is my communication efficient when using promotional pen?”
– Do we have to bet on banality, already seen, to convey our brands?
– Is the use of promotional pens a bad habit we are not able to break? As I smoke my cigarette after meal, a firm can’t help printing pens with its Logo?

Obviously, this product makes me baffled: Worshiped by some communication professionals and damned by others… I need your cooperation: thanks for shedding some light on this!

Come on, writers of the PPIBlog! Take up pens!

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June 16, 2008