What are PMS colors?

Normaly every professional in the premium and gift industry knows what PMS means: Pantone Matching System.
For those who don’t know what it means and how to use it I’ll try to explain in a few simple words what it is and how to use it.

Are you sure you have never bought or sold any illegal promotional products?
Thanks to Kim from
Why should your company use promotional products like pens, caps and other customised items?

