Author: Doc Logo

This author has written 616 articles

ATISHOO!! God bless…the rain poncho!

We are entering the PERFECT season for Promotional Rain Ponchos!

Automn coming with its lot of rain and greyness…

The perfect item for street marketing, sport or outdoor events…

Example: A big outside event: festival, concert or meeting is planed. Organizers and especially sponsors pushing their brand, anticipating a possible shower, buy customized rain ponchos with their logo on it: they just have to hand them out if it starts raining.

Let’s imagine the impact of this communication!
It has a double positive effect: on one hand, participants are offered a rain poncho which shows how well organised the event is..
On the other hand, the communication impact will be very strong if thousands of people all wear your promotional rain poncho at the same time! And if the event is broadcast on TV, Success is guaranted!

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September 26, 2007

Water Color Paint Sheets

Let the children express their creativity while you promote your brand!

Water color paint sheets allow children to express their creativity by using water color paint in a unique and fun way.

How it works – 6 paint blocks are printed onto the water color sheets. The rest of the sheet is customized with a line drawing.
You simply wet your finger or a cotton bud, dip into the paint and then paint the picture.

The colour blocks can be printed on the sides, top or bottom, leaving the rest of the page to insert information or pictures to be colored.

Uses:

– Awesome restaurant place mats, you could even print the children’s menu onto it.
– Competitions, print the entry onto the sheet and allow them to paint and enter a competition.
– Hospital, Doctors’ or Dentists’ waiting rooms

To see more information on this products visit: www.temptattoos.co.za

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September 24, 2007

Promotional Product in the United Kingdom

What is fascinating in Europe is that each country has its own market for promotional products.
Some products will sell very well in Germany and not at all in Spain or Italy.
It’s nearly true that the European taste for premiums and promotional products is divides between the north and the south.
But one particular market has strong specificities: The UK.

It’s an Island, this explains already a lot, its also one of the last countries to resist to the Euro currency.

Let’s see what Gordon Glenister, Director General of the BPMA (British Promotional Merchandise Association) can tell us about this market:

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September 21, 2007

Peanuts as business cards!

There is something you need to know about me: I am the kind of person you’d better not invite to take the aperitif!!
Because for me, the concept of the aperitif is closely bound to the possiblity of making a pig of peanuts!!
A big lot of peanuts… I just love it and I won’t stop untill suffocation!

And now, you’re going to understand why I want to move to Japan!

A Japanese invention which allows you to have your business card imprinted on a peanut!!

I found this product on a funny website: www.pinktentacle.com

I am not convinced the product is efficient to have new business partners! (your business card can disappear in someone’s stomach!!)

But let’s see what we can learn about this product:
Article from www.pinktentacle.com

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September 19, 2007

The Adventure of Creative Problem-Solving

Here is an article from Michael Merrick Crooks, a veteran advertising copywriter, creative problem-solver and promotional marketer in the US.

He’s also a faithful writer of our blog, and we’re most grateful he takes time to share his experience with us…

Learn more and sign up for his CrooksView Creative Digest newsletter at www.CrooksAdvertising.com…

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September 12, 2007

Red Cross Promo

something as simple as changing the color of the sand in this hourglass makes all the difference of this Red Cross promo. The sand plays

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September 10, 2007

Customized watch

« Take your time or time will take you. » said painter Balthus. Yes, well nowadays we don’t have time to take our time; this

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September 7, 2007