Every company tries to get new ideas.
From these ideas they try to develop a new product.
The company STIHL asked the agency, Euro RSCG Dusseldorf, Germany, to develop a business gift to promote the product range of leaf blowers.
They asked to make something never seen before.
And they did it. They made an “Autumn Calendar 2010”. But it’s not a normal calendar.
A calendar that tears off its leaves automatically!!
To see how it works, watch this video:
To show the necessity of their STIHL leaf blowers they used this entertaining way – day by day. Due the fact that leaves fall in autumn, their calendar covers the time period 23/09 – 21/12.
I think that this is a good way of promoting a product.
For more information take a look at this website!
If you would like to have more information about this product, do not hesitate to contact us!
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