Printing techniques of promotional products
In the most cases the promotional product will have to be printed. What could you supply and how does this all work?
The files you would like to have be printed on the gifts have to be related on special formats when you will deliver them.
These are:
– Vector EPS
-Tiff, JPEG. The minimum resolution should be 600 dpi for line art (drawings), and 300 dpi for grayscale and halftone work (photo).
– PDF format (in highest quality) without compression. Designs delivered with a resolution of 72 dpi or less are not useful!
– The texts can often be simply imported by the supplier and “put”, meaning that the products need an email with your text and the products will do the rest.
February 11, 2010
